This is one of the biggest challenges for today’s marketer. We are competing in quantity and speed. The amount of information available at any given moment is unmanageable, and seconds later, gets replaced with a fresh set. 140-character “journalism”...
Business travel. We all know what it has turned into, long lines, delayed connections, lousy food, and way too small seats. You may be able to miss some of these, but pretty sure there is going to involve waiting. A lot of it. And during these waiting periods, what do...
We are living in interesting times. “Post-Truth” has been named the 2016 “word of the year” by the Oxford dictionaries. According to their own definition it refers to “circumstances in which objective facts are less influential in shaping public opinion than appeals...
The capability of sharing dreams between two or more human beings has always been -well-, a dream of humanity. Being able to tap into the subconscious and to be part of the same experience for a moment is something we have pursued since the beginning of our time....
Relentless marketer, helps organizations and individuals through transformational changes, define winning Go-To-Market strategies, and to find the unique value they can deliver for their customers. Creation, setup and management of go-to market strategies, channel...
